The e-commerce giant Amazon which overtook all the e-commerce sites is now all set to pose a big threat to the e-wallet Paytm. Amazon has made just launched a payment option with which it throws a big threat to the rival Flipkart’s PhonePe and other mobile wallets like Paytm. An Amazon spokesperson said: “We are focused on addressing customer needs and to innovate to ensure that customers have a trusted and convenient payment experience. We are leveraging our PPI (prepaid payment instrument) license received from RBI while we continue to partner with Qwikcilver to offer digital gifting and payments solutions.”
Unlike Amazon’s Qwikcilver, this one is wallet service like Paytm, Freecharge, and other existing e-wallets and now it remains to be seen how this Amazon’s e-wallet is different from others and the advantages of Amazon e-wallet.
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